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closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
Comparing the impact of different marketing capabilities: Empirical evidence from B2B firms in China - ScienceDirect
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PDF) Marketing capability, marketing strategy implementation and performance in small firms
How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis
closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
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Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy - ScienceDirect
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Quo Vadis, Dynamic Capabilities? A Content-Analytic Review of the Current State of Knowledge and Recommendations for Future Research | Academy of Management Annals
Market orientation, marketing capability, and new product performance: The moderating role of absorptive capacity - ScienceDirect
Closing the Marketing Capabilities Gap - George S. Day
The crucial role of market intelligence in the development of small business marketing capabilities | Emerald Insight
Marketing capabilities | The Role of Marketing Capabilities in Firm's Suc...
Radical Product Innovation Capability: Literature Review, Synthesis, and Illustrative Research Propositions - Slater - 2014 - Journal of Product Innovation Management - Wiley Online Library
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PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
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Closing the Marketing Capabilities Gap - George S. Day
Sustainability | Free Full-Text | Enterprise Adaptive Marketing Capabilities and Sustainable Innovation Performance: An Opportunity–Resource Integration Perspective | HTML
How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis
![PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/757cc79bf596c4d809aa76b154174bcd5806aa0f/6-Figure3-1.png "PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar")